https://thecrawlreport.fun/ Independent notes on Google search, indexing, and the shift to AI answers. en Sun, 06 Sep 2026 00:00:00 GMT https://thecrawlreport.fun/google-ads-language-targeting.html https://thecrawlreport.fun/google-ads-language-targeting.html Fri, 04 Sep 2026 09:00:00 GMT The language targeting setting is going away. If you leaned on it as a geo or audience proxy, that workaround needs a new home before it disappears. https://thecrawlreport.fun/spam-update-august-2026.html https://thecrawlreport.fun/spam-update-august-2026.html Thu, 03 Sep 2026 09:00:00 GMT Rankings moved, and plenty of sites that were never touched by the spam systems decided the update explained their week. Separating the two. https://thecrawlreport.fun/google-ads-ai-max.html https://thecrawlreport.fun/google-ads-ai-max.html Wed, 02 Sep 2026 09:00:00 GMT AI Max moves from opt in to on by default for eligible search campaigns this month. For tightly controlled accounts, that is a decision worth making on purpose. https://thecrawlreport.fun/aeo-experiment-writeup.html https://thecrawlreport.fun/aeo-experiment-writeup.html Tue, 01 Sep 2026 09:00:00 GMT Structured content, clear answers, consistent entity signals. A controlled test of whether AEO tactics actually move citation rates, and how to read the result. https://thecrawlreport.fun/google-paused-ai-images.html https://thecrawlreport.fun/google-paused-ai-images.html Sun, 30 Aug 2026 09:00:00 GMT The image feature came, drew accuracy complaints, and got switched off. A reminder that individual AI Overview features are still being tuned in public. https://thecrawlreport.fun/agentic-ai-vs-generative.html https://thecrawlreport.fun/agentic-ai-vs-generative.html Fri, 28 Aug 2026 09:00:00 GMT Generative systems write an answer. Agentic systems take actions on a user's behalf. They pull on your content differently, and the second one is coming. https://thecrawlreport.fun/million-keyword-ai-overviews.html https://thecrawlreport.fun/million-keyword-ai-overviews.html Thu, 27 Aug 2026 09:00:00 GMT Run at that scale, the data kills the everywhere and the nowhere claims at once. The answer box concentrates on definitional and how to queries. https://thecrawlreport.fun/reading-gsc-ai-overview-data.html https://thecrawlreport.fun/reading-gsc-ai-overview-data.html Tue, 25 Aug 2026 09:00:00 GMT Impressions and clicks from AI Overviews are folded into the same report as everything else, with no clean way to isolate them. https://thecrawlreport.fun/aeo-tools-look.html https://thecrawlreport.fun/aeo-tools-look.html Mon, 24 Aug 2026 09:00:00 GMT Most link and rank tools were not built to answer did an AI answer mention us. The ones that try are early. Here is what is usable now. https://thecrawlreport.fun/ai-answers-known-brands.html https://thecrawlreport.fun/ai-answers-known-brands.html Sat, 22 Aug 2026 09:00:00 GMT When an AI answer cites sources, it leans toward entities with a consistent identity across the web. That makes entity building a visibility requirement, not a branding nicety. https://thecrawlreport.fun/smart-bidding-deadline.html https://thecrawlreport.fun/smart-bidding-deadline.html Fri, 21 Aug 2026 09:00:00 GMT If you still had manual or legacy bidding strategies running past mid August, some were converted for you. Verify the current state rather than assuming. https://thecrawlreport.fun/off-page-seo-ai-visibility.html https://thecrawlreport.fun/off-page-seo-ai-visibility.html Thu, 20 Aug 2026 09:00:00 GMT Links still matter most, but unlinked mentions and citations now feed the same signal that decides whether an answer engine will name you. https://thecrawlreport.fun/is-seo-dead-2026.html https://thecrawlreport.fun/is-seo-dead-2026.html Wed, 19 Aug 2026 09:00:00 GMT The declaration comes back every time search shifts. What is actually happening is a change in what search work optimises for. https://thecrawlreport.fun/platform-properties-gsc.html https://thecrawlreport.fun/platform-properties-gsc.html Tue, 18 Aug 2026 09:00:00 GMT Instead of reverse engineering a blended number, narrow the surface you measure. Platform properties separate performance by where the result appeared. https://thecrawlreport.fun/aeo-geo-seo-differ.html https://thecrawlreport.fun/aeo-geo-seo-differ.html Sun, 16 Aug 2026 09:00:00 GMT Answer engine optimisation, generative engine optimisation, and classic SEO overlap heavily. None of them replaces the others. https://thecrawlreport.fun/seo-small-business-2026.html https://thecrawlreport.fun/seo-small-business-2026.html Sat, 15 Aug 2026 09:00:00 GMT A small site cannot outspend anyone on content volume. The things that still work are local relevance, a genuine niche, and a few real links. https://thecrawlreport.fun/ranking-volatility-baseline.html https://thecrawlreport.fun/ranking-volatility-baseline.html Fri, 14 Aug 2026 09:00:00 GMT The tracking tools spike regularly, with and without a confirmed update. Two months of logs make the baseline obvious. https://thecrawlreport.fun/site-maintenance-technical-seo.html https://thecrawlreport.fun/site-maintenance-technical-seo.html Thu, 13 Aug 2026 09:00:00 GMT Broken redirects, expired plugins, slow pages, drifting structured data. The unglamorous upkeep that quietly decides your ceiling. https://thecrawlreport.fun/what-is-geo.html https://thecrawlreport.fun/what-is-geo.html Wed, 12 Aug 2026 09:00:00 GMT GEO is the work of being visible inside generative search results: the AI answer, the chat response, the summarised box. Here is what it involves.